FM-101 CHANNEL

Radio is the most effective media tool today even in the era of IT and multimedia communication. In view of the penetration, sweep, pervasiveness, accessibility, cost effectiveness and convenience, its identity can never be lost. It can be tuned anywhere during daily life i.e. while studying, driving, cooking, working in the fields and retiring in the bed. In the present technological revolution and transformation, FM broadcast has taken the world by storm. It has taken a lead by virtue of line of sight propagation of waves and smaller range resulting in good quality and reliable signal. The salient feature of FM broadcast is that it works as community radio station, broadcasting programmes in the language and dialect of a particular area in accordance with their style and taste.
Yet, benefiting from experiences gained in other countries, Pakistan broadcasting corporation introduced a musical channel on the FM band at its Karachi station in April, 1993. During the same year, similar channels started operating under the PBC management from Lahore and Islamabad as well. The immense response that it received from the audiences in the three urban centers convinced the PBC people that they had taken a step in the right direction by setting up FM channel.
FM-101 was launched simultaneously at Islamabad, Lahore & Karachi on October 1st, 1998. Youthful presenters with friendly style were engaged and the phone-in facility was made available to the listeners. The transmission hours were also increased so that the channel now remains on the air daily from 6 in the morning till 4:00 am. FM 101 is now operating its transmission daily from 19 stations at Islamabad, Lahore, Karachi, Peshawar, Quetta, Faisalabad, Sialkot, Hyderabad, Multan Larkana, Mithi, Bitshah, Khairpur, Kohat, Bannu, Sargodha, Mirpur, Bahawalpur and Abbottabad. At presents FM-101 channel is the biggest FM network of Pakistan Broadcasting Corporation.
The programme consists of music mainly of the pop variety. Western music has also been allocated two hours every day, form 3 to 4 in the afternoon and 8 to 9 in the evening. The transmission is sprinkled with information on a variety of topics including driving tips, horoscopes, sports, weather updates, culture and civilization, health and hygiene, quiz, women and kids issues, fashion and style and even stocks and business hints. Prominent personalities of different fields of life are also invited in live shows to talk to the listeners and answer their phone calls.         FM-101 channel also broadcast Current Affairs issues as and when required.
The listeners give their feedback and have interaction which the DJs of FM 101 channel through SMS service, e-mails and letters. The transmission of FM 101 is also available on the web.
The success of any broadcast organization depends on the style presentation techniques, it has adopted. Therefore, the first and foremost demand of FM 101 from its presenters is subject knowledge, language efficiency and vocabulary with communication skills and mannerism. The presenters of the channel have been provided these skills with extensive training and guidance by experienced production team of PBC.
For information Email:[email protected]

FM-93 NETWORK OBJECTIVES

Pakistan Broadcasting Corporation has 11 stations of     FM-93 Network (Truly National Radio Network) at Rawalpindi, Karachi, Lahore, Multan,  Faisalabad, Muzaffarabad, Mianwali, Gilgit, Guwadar, Sakardu and Chitral.

FM-93 Network of Radio Pakistan is equipped with state of the art broadcasting equipment and powerful FM Transmitters having wide area of coverage.

FM-93 is fulfilling all the requirements of the listeners with a perfect blend of Talk Shows, Discussions, Live Concerts, Sports Updates-Live, Documentaries, Eyewitness Reports, Flights Schedules, Commentary, Impressions, Stories, Train Schedules, Traffic Updates, Interviews, Features and Weather Updates.

NEWS & CURRENT AFFAIRS CHANNEL (NCAC)

• In the back drop of fast changing developments at national level and emerging private media PBC launched News & Current Affairs Channel as a dedicated current affairs channel on    August 28, 2008.

• Previously news and current affairs programmes were broadcast from its different Stations having limited duration.

• The year 2007 witnessed many upheavals such as judicial crises, political turmoil, assassination of Mohtarama Benazir Bhutto and later holding of national elections in Feb 2008.

• This national scenario prompted PBC to play a pro-active role in dissemination of news and information to the masses and projection of national objectives.

• After the formation of democratically elected government it was all the more important to give wider coverage to the vision and plans of the government in its true perspective.

• NCAC was launched by integrating five powerful medium waves transmitters in a network to ensure maximum coverage.

• NCAC has Seventeen hours daily transmission from 7 am to 12 midnight.

• NCAC programmes originate from Islamabad and provincial capitals.

• Programmes originating from provincial capitals are also broadcast on the network of respective provinces.

• Important programmes are also relayed by Faisalabad, Bahawalpur, D.I.Khan, Zhob, Loralai, Turbat, Khuzdar and Hyderabad.
• NCAC programmes are mainly Broadcast in Urdu and English language besides regional languages.

Programmes:   Breaking News, hourly News bulletins, live coverage of important events including press conferences by government and opposition, talk shows, discussions/ interactive discussions, commentaries, interviews Live calls and on the spot coverage.
Network of NBS

                Radiating on 4091 Mhz on Satellite Asia Sat 35

CENTRAL PRODUCTION UNITS

• Pakistan Broadcasting Corporation has three Central Production Units at Islamabad, Lahore and Karachi.
• Production Units produce Music, Drama, Features, Documentaries, Programmes and Promos for special occasions.
• Major task of Central Production units is to preserve recordings of historical values comprising speeches, interviews of father of the Nation, Heroes of Freedom Movement and other Prominent Personalities, Drama, Folk, Classical and Semi Classical Music and other important programmes.
• CPU has over two million minutes recording in its archives which are being digitized.

Covergae Area Map with Transmitters

Controller Sales and Marketing
Muhammad Ijaz Khan

Office #:-  051-9218737        Cell #:-      0336-5156489

Email address:-  [email protected]

Islamabad

Office #:- 051-9218737

Deputy Controller Sales and Marketing
Ujala Khurshid

Office #:-  051-9203504        Cell #:-      0333-5683840

Islamabad

 Sales Manager

Muhammad Naeem

Office#:- 051-5218737 Cell #:- 0336-0596767

Email address:[email protected]

Islamabad

Sales Manager, PBC Lahore
Ghulam Rasool

Office#:-  042-99200677 - 78

Cell#:-  0333-4318353

SD, PBC, Karachi
Ijaz Khan

Office #:-  021-99230465

Cell #:-  0336-5156489

PAKISTAN BROADCASTING CORPORATION
SALES OFFICE ISLAMABAD
Constitution Avenue‚ Islamabad Ph # 051-9206464‚ 051-9218737 Fax # 051- 9206826‚
Lahore 042-99200677‚ Karachi 021-99231475
E-mail:- [email protected]  Web: - www.radio.gov.pk  

PBC COMMERCIAL TARIFF W.E.F. 1ST FEBRUARY, 2012

RATES OF COMMERCIAL SPOTS FOR ALL FM NETWORKS

Note: -
All durations (for spots from FM Stations) are calculated on the basis of per minute     i.e. Rs. 500/- per station.

RATES OF COMMERCIAL PROGRAMMES FOR ALL FM NETWORKS

Name of Stations

1. FM-101: -   Islamabad / Karachi / Lahore / Peshawar / Quetta / Faisalabad / Hyderabad / Sialkot / Multan / Larkana / Mithi / Bitshah / Khairpur /                        Kohat / Bannu / Sargodha / Mirpur / Bahawalpur
2. FM-93: -     Rawalpindi / Karachi / Lahore / Multan / Hyderabad / Faisalabad / Muzaffarabad / Mianwali / Gilgit / Guwadar / Abbottabad / Sakardu /                       Chitral.
3. FM-94:-      Islamabad / Lahore / Karachi.

GST or any other Govt. levies will be charged according to prevailing rates.

RATES OF COMMERCIAL SPOTS FOR MEDIUM WAVE STATIONS AND NCAC NETWORK

Note:- 
All durations (for spots) are calculated on the basis of per minute i.e. Rs. 2000/-, Rs. 1000/- & Rs. 500/- (as per rates category of I, II, III).
RATES OF COMMERCIAL PROGRAMMES FOR MEDIUM WAVE STATIONS AND NCAC NETWORK

  Rates of duration for programmes below 15 minutes & above 15 to 29 minutes will be calculated on 15 minutes basis while rates above 30 minutes will be calculated on 30 minutes basis (as per rates of category, I, II, III).

GST or any other Govt. levies will be charged according to prevailing rates.

SPECIAL DISCOUNTED PACKAGE FOR LOCAL BUSINESS
Shopkeepers / Retailers / Beauty Parlors / Private Schools / Educational Academies / Medical Stores / Clinics / Bakers / Hotels / Restaurants / Boutiques / Garment Shops / Departmental Stores / Stationery Shops / Foot Wears / Jewelry Shops / Electrics Goods / Computer Accessories / Internet Services Providers etc

1. Category 1

       Islamabad, Karachi, Lahore, Peshawar, Multan, Faisalabad

1. Commercial spots upto 30 seconds
   5 times per day @ Rs. 8000/- per month (all inclusive)
2. Commercial spots upto 30 seconds
   10 times per day @ Rs. 15000/- per month (all inclusive)

2. Category II

          Remaining All FM Stations

1. Commercial spots upto 30 seconds
   5 times per day @ Rs. 6000/- per month (all inclusive)
2. Commercial spots upto 30 seconds
   10 times per day @ Rs. 10000/- per month (all inclusive)

Tariff production house